Insights

Practical guides on websites, webshops, and getting found online. Written for business owners, not developers.

WebshopMarch 4, 2026

Webshop Conversion: What Makes the Difference Between Visitors and Buyers

70% of your shopping carts get abandoned. Discover which factors make the difference between visitors who browse and visitors who buy.

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WebshopFebruary 6, 2026

Why Growing Webshops Are Leaving Shopify

The hidden costs of Shopify that do not show up on your invoice. Why more and more growing e-commerce brands are switching to their own platform.

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AnalysisJanuary 15, 2026

How Many Customers Are You Losing Because of Your Website?

Your website loads in 4 seconds? Then you are losing 53% of your mobile visitors. Discover how many customers and how much revenue you are missing out on because of an underperforming website.

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AdviceNovember 6, 2025

How to Choose the Right Web Design Agency: 7 Criteria That Matter

Discover the 7 criteria for choosing the right web design agency. From portfolio quality to process transparency. Avoid a wrong choice that costs you thousands of euros.

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AI & SEOOctober 22, 2025

How AI Search Engines Reach Your Customers (And Why Your Website Is Not Built for It)

ChatGPT, Gemini and Perplexity are becoming the new Google. Discover why your website is invisible to AI search engines and what you can do about it.

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ComparisonSeptember 18, 2025

WordPress vs. Custom Website: When Is Custom the Better Choice?

An honest comparison between WordPress and a custom-built website. Discover when WordPress works just fine, and when custom development is the only right choice for your business.

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WebshopSeptember 2, 2025

Shopify vs. Custom Webshop: Which One Fits Your Brand?

Shopify or custom? Discover when a template platform is enough and when you are better off switching to a custom-built webshop. An honest comparison with real numbers.

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CostsAugust 4, 2025

What Does It Cost to Get a Website Built? (And Why Price Does Not Tell the Full Story)

The real costs of getting a website built in the Netherlands. From €500 to €50,000+. Discover what determines the price and why the cheapest option often turns out to be the most expensive.

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WebshopJuly 8, 2025

Getting a Webshop Built: The Complete Guide

Everything you need to know about getting a professional webshop built: from platform to payment integration, from costs to launch. With real-world examples.

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GuideJune 12, 2025

Getting a Website Built: The Complete Guide for 2026

Everything you need to know about getting a custom website built in 2026. From costs and timelines to SEO, AI discoverability, and choosing the right agency. The complete guide for business owners.

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